GoodHenri turns ideas into bold, captivating visuals
that leave a lasting impact. Whether it’s branded content, commercials, or documentaries, they craft bespoke imagery that hits the mark—distinct, stylish, and full of purpose.

GoodHenri

Our aim was to craft a brand that is: Impactful, Authentic, Confident, Approachable, Versatile, Clever, Bold, Nostalgic, Filmic, Friendly, Fun, Professional, Bespoke, Distinctive, Sleek, Refined, Expressive, Playful, and Unexpected.

Brand identity

"GOODHENRI" text in bold, brown letters on a light background.

A bold typeface creates a strong, confident brand presence while staying adaptable across industries. It hits the sweet spot between professional and approachable—appealing to fashion labels, bars, restaurants, and sports brands, yet still sharp enough to connect with corporate audiences.

Back view of a person wearing a beige shirt with "GOODHENRI" and "Cut through the noise" printed on the back in dark letters.

Vintage elements and colour choices add a sense of authenticity, reinforcing a genuine and trustworthy feel. An unexpected, rich colour palette reflects a spirit of creativity and risk-taking, setting the brand apart with a distinctive and confident visual identity.

MacBook Pro displaying a website with two people in fashionable clothing and the text 'GOODHENRI' on the screen.
MacBook Pro displaying a website featuring a person holding a black bottle of body wash labeled 'thankyou.' and 'BODY WASH.' The website has a brown background with the text 'GOODHENRI' in large yellow lettering and navigation links including index,
Outdoor advertisements featuring the brand name 'GOODHENRI' and the slogan 'Bold vision, bespoke storytelling'. One poster shows a close-up of athletic shoes, another displays the brand's website, and the third features two individuals in stylish clothing and sunglasses standing in an urban setting.
A business card for GoodHenri featuring bold text, contact information including a name, phone number, email, and website URL against a dark background.
Three posters on a wall. The left poster shows a man in a colorful setting with the word 'GOODHENRI!' The middle poster features text repeating 'GOODHENRI!' and the phrase 'Taking risks & cutting through the noise.' The right poster shows a smiling woman with text 'Bold vision. Bespoke storytelling. GOODHENRI!'
Slide showing "GoodHenri Brand Identity" with project details like date and client info.