Halloran Morrissey Group

Halloran Morrissey Group provides professional learning, investigation and advisory services for organisations with children and vulnerable people in their care.

Brand identity concept
Social media
Website design
Illustration

Logo of Halloran Morrissey Group with "HMG" abbreviation on a purple background.
Illustration of a person in a hoodie and hat holding hands with a child, both smiling and walking together, with a balloon outline in the background.
Line art of a person carrying a child on their shoulders on an orange background.

Clean and professional brands may come across as rigid or unapproachable. By introducing friendly illustrations, a human touch is introduced into the brand.

Illustrations create a sense of warmth, approachability, and familiarity, helping to establish an emotional connection with customers.

Three smartphones displaying different promotional images and messages from Halloran Morrissey Group against a purple background. The first phone shows a woman sitting and text about a nimble team. The second phone has an illustration with text about upcoming training courses. The third phone shows a child with text asking about a safer future for children.
Website homepage of Halloran Morrissey Group with blue background, line drawing of two people, and text about experience, integrity, and support services. Includes menu options and client login button.
Two professional business cards in a vibrant blue color, displaying the Halloran Morrissey Group logo and contact details for Jane Smith, Founder and Safeguarding Advisor.
A color palette with six vertical rectangles: dark blue, blue, beige, gold, and their lighter shades below.

Navy denotes professionalism, stability, and safety. It is commonly used to convey a sense of establishment, confidence and trust. 

Bright blue adds an energetic and youthful touch, adding a friendly nature to the brand while still maintaining a sense of professionalism. 

Cream is a warm and calming color which balances and contrasts with the other colours used in the brand palette.

Gold is often associated with qualities such as wisdom, compassion, and prestige.